Patients have more information than ever when it comes to choosing between providers. There are third-party reports from HCAHPS, Healthgrades and more, plus a variety of other intangibles, like reputation, referral and marketing. As a result, patients are making more informed decisions about their own healthcare.
So how do you stand out as a preferred provider?
Our answer is to use your own patient reported outcome (PRO) data. By collecting PRO data you can effectively market your clinic with meaningful data that can show improvements in quality of life, pain and activity.
These third-party assessments and awards help prospective patients compare you with your competitors, apples to apples. But we know patients make decisions based on this, plus a variety of other intangibles, like reputation, referral, marketing and more.
So how do you stand out?
If you don’t want to be just another apple, our answer is this: Use your own data, and make it more meaningful through continuous clinical quality improvement.
Bottom line is it’s a richer quality story than any third-party could tell.
We have simplified PROs collection at an accessible price point and can have practices up and running within two weeks using pre-prepared outcome questions that match criteria outlined by CMS in CJR and the AAOS.
You’ll find the recently announced AAOS PRO metrics here.
Every survey incorporates a Quality of Life metric, regardless of specialty. In addition, each sub-speciality area has two (2) AAOS-recommended tools. The bottom line is, you needn’t worry about what to collect because AAOS has made the determination.
Ortech supports the recommendation of AAOS, as they are providing much needed guidance on what information to collect and have essentially done the heavy lifting for you. This affords orthopaedic surgeons and administrators the ability to start collecting PRO data to use to you your benefit; whether its monitoring patient progress, marketing quality metrics to prospective patients or improving reimbursement payments.
Learn more about collecting patient reported outcomes with our phiDB lite package here.